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Posted by on Dec 9, 2009 in Leadership | 0 comments

Choreographing Your Business

Whether you’re an emerging entrepreneur with a small management team or a corporate leader with a much larger staff, you know that the unique talents of your team make up the overall effectiveness of your company. Each person has a talent that makes your company move forward. You, as the entrepreneur, have to give direction to your teams’ talents. And you, as a team member have to work towards that entrepreneurial vision. In many ways, a team dynamic in the office parallels that on the performers stage. While I’m not a huge fan of choreography, this video is quite fascinating and illustrates the team...

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Posted by on Dec 8, 2009 in Leadership | 0 comments

Growing Exponentially

When Facebook opened its doors to the non-.edu audience, the site grew exponentially. They refined and refined to make a great social media space, then opened its doors to the rest of the world. Essentially, it went out of beta. Google does this all the time. It puts limits on accessibility (think invitation, developer preview only) to refine the product — makes it more stable, enhance its features, etc — then launches it to the world. From there, it grows exponentially. Both Facebook and Google exemplify how limiting access during the fine tuning stages can make for a better product when it is unveiled to the broader audience. It’s interesting then, why Pandora recently created a 40-hour listening limit per month. Now that they’ve had years to refine and grow their product and audience, the online music streaming service is turning back the clock. If anything, they are penalizing their strongest advocates. You’d imagine Pandora would try to make their product more accessible — similar to the Google /...

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Posted by on Dec 7, 2009 in Leadership | 0 comments

Investing in the Future

You never know who you’re going to work alongside in say 15 years. Consider this picture of Ronald Regan in 1988 shaking hands with the pre-pubescent Vladimir Putin. Who are you going to cross paths with now that will rise through the ranks to join you someday on the same level: If you’re an established industry leader, investing in young talent is key to injecting new life and ideas into your company. Even more important is finding the right talent to begin with. The strategy is to invest in young talent with drive, motivation. This signals potential to grow and flourish within your company. The secondary attribute your should look for is the right personality. If you do not mesh on your first interview, you might not want to hire them though they are talented and driven. You are as efficient and effective as your ability to communicate and share your ideas. Gut feelings are powerful and while you should not always rely on them, it’s not wise to...

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Posted by on Dec 6, 2009 in Business Development | 0 comments

Getting Rid of Annoying Customers

Who really matters to your bottom line? Many executives and managers have been asking themselves this question lately. Do you need Larry from IT? Maybe not, so you lay him off. Sorry Larry, we just don’t need you anymore… we’re looking out for our bottom line. But what about customers? Customers can hurt your bottom line. For instance, a couple walks into your furniture store and there are children bouncing off the couches, jumping on the beds, yelling and screaming. Many of us have been in this situation. Though the furniture store might have slightly better prices or a more friendly staff, those kid are so annoying that they tip the scale — in essence, the selling advantage is outweighed by the kids with oblivious parents. Those kids are hurting your bottom line by pushing prospective customers out the door. The challenge many business face is finding the guts to say no. Saying no to customers that hurt your bottom line can be just as cost-saving as firing Larry...

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Posted by on Dec 5, 2009 in Business Development | 0 comments

Get Interactive

Sports Illustrated recently released a demo of their product on an Apple Tablet-like device. SI illustrates how a large touch screen can create an interactive experience where users are completely immersed in the product. It does this by aggregating all multimedia and text platforms — that are currently fragmented across the web — to bring users a completely unique and seamless experience that can certainly be monetized. Here is the newly released video: The newspaper industry could take a few notes on the potential of such a new product design. This tablet-like device allows content producers to develop a branded experience that users cannot get anywhere else. Getting ahead of the curve like SI is how other publishers can compete. Once the device is launched, you have a product that cannot be duplicated and therefore, can be monetized. Although this new product innovation will not alter the fate of many newspapers, it will give them a leg-up in a game they are losing. Finding new ways of delivering a...

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