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Hello, my name is Ethan Lyon. Currently, I am a Senior Writer at the branding, digital marketing and business development firm, Sparxoo. There I work alongside smart professionals that pioneer new thinking in branding and marketing.

I am a creative writer with talents in brand development and business strategy. I have written Internet business plans, developed consumer product brand platforms and provided creative leadership to advertising campaigns.

Previously, I was a creative writing intern at the advertising firm, Partners and Napier. I also contributed to the Democrat & Chronicle newspaper college publication,  The Loop as a News and Politics Editor.  I have a BA in Communications and Journalism from St. John Fisher College.